Home / Centerstage / 2014 / may / Week 2 /
AT&T announces its agreement to acquire DirecTV for approximately $48.5 billion. This mega-deal aims to expand AT&T's customer base and navigate the challenges faced by the pay-TV industry. As streaming and wireless technologies disrupt traditional television, companies strive to control content and delivery. Consolidation allows providers to offer diverse product options and enhance revenue per customer. The acquisition, approved by both boards, demonstrates the ongoing trend of industry consolidation.
Saturday, 17 May, 2014